Positive Luxury

Positive Luxury is the leading sustainability expert in the global luxury industry. By helping businesses meet higher and higher standards for people and nature, we are transforming luxury – for the good of all. Since 2011, we have only worked with luxury, so we have a deeper understanding of its unique ecosystems. Our small team of experts gives unrivaled support and collaboration.

We aim to transform the luxury industry for the good of all. To shape a sustainable future, we work with our clients to help redefine business models and rebuild consumer trust. We do this through our proprietary Butterfly Methodology, comprised of an ESG+ assessment, risk and opportunity mapping tools, transition strategy, and verification through certification, supported by communication tools and coaching.

Today, we power a collective of over 170 luxury business across the globe: we call these the Real Changemakers, continually raising the bar.